In cycling we use a variety of different electronic devices, and one of the most useful and popular ones is the power meter. In this blog post, we’ll dive into what a power meter is, how it works, what it is for and what types you can find on the…
There’s nothing more inspiring than to see ordinary people going out into the world, seeking adventure and new challenges. We’re talking about beginner athletes who challenge themselves and step outside of their comfort zone, getting an unforgettable experience in return that allows them to grow both personally and in sports.…
There are several reasons for the rise of gravel cycling in the past few years, starting from technological developments such as disc brakes or tubeless tyres, which allowed comfortable, safe, efficient and versatile gravel bikes to be at any cyclist’s reach. And we should also take the pandemic and the…
Focusing on a sport such as cycling, that makes a restrictive and repetitive use of certain muscles, can have damaging and counterproductive consequences in your body, especially if you practice it a lot and training sessions are intense. This is the case with professional cyclists, and they also have professional…
If you’re passionate about cycling, you have probably heard about Strava. But what exactly is Strava and why has it been rising in popularity over the last few years? In this blog post we’ll share all you need to know about this app, from all its free features to how…
Hello! Today, we would like to tell you about an idea that is not ours, it’s yours: the #iamsiroko hashtag. It was you who invented it to share your experiences using our products. We loved the idea! It inspired us to put together a video featuring the best content with…
Getting it right when it comes to cycling clothing is easier in the winter and summer as compared to the spring and fall. During the coldest months, we make sure we’re warmly dressed and well protected from low temperatures, and during the hottest months we’re always thinking about wearing cool…
Most cyclists do not have an outdoor space they can use to wash their bike with a regular hose, liquid soap and brushes or soft sponges. Moreover, facilities specifically designed to wash bikes are hard to find, which is why the fastest and most efficient method is to stop at…
Nowadays, carbon is the most widely used material in bicycle manufacturing. It combines strength and lightness to produce frames with unparalleled performance. Moreover, engineers can let their imagination run wild and design highly innovative bicycles that improve rider’s performance (as long as the UCI allows it). But for a carbon…
In cycling, as in so many other aspects of life, the basics are always the hardest to achieve, master and maintain. The sacrifice and effort involved in building the foundation is enormous. Especially if you don’t actually enjoy the process. At the same time, we all love “magic formulas”, superfoods…
