After three years of hard work, Siroko has taken a major leap in its digital journey. We’re moving on from Shopify to launch our own custom eCommerce platform, developed in collaboration with our technology partner, Techpump. But this isn’t just a technical upgrade: it’s a step forward in enhancing the online shopping experience at Siroko.
Why leave Shopify and go with your own system?
This decision wasn’t made lightly. While Shopify has played a crucial role in Siroko’s journey, the brand has grown and evolved, requiring a system designed specifically for its needs. Rather than adapting to the constraints of an external platform, Siroko chose to develop its own, gaining full control over functionality, scalability, and customization. To bring this vision to life, we partnered with Techpump, a technology expert with extensive experience in web development and digital commerce.
Faster, more flexible, and future-ready
The new platform is built to make shopping at Siroko smoother, faster, and more intuitive. Navigation is now more seamless, the design adapts perfectly to any device, and loading speeds have greatly improved—because nobody likes waiting when they’re about to get their favorite piece of gear. Plus, this infrastructure gives us the flexibility to quickly respond to market demands and continue expanding into new markets.
“This platform is more than just a technological shift; it’s a new strategic pillar for Siroko,” says Javier Fernández, CTO of Siroko. “We’ve created a robust and flexible solution that will enable us to respond quickly to market demands and, most importantly, provide our customers with an exceptional shopping experience.”
Streamlined and secure payments powered by Adyen
A powerful eCommerce platform needs a payment system that can keep up. That’s why Siroko has integrated Adyen, one of the most trusted platforms on the market. Now, customers can pay with cards, e-wallets, and local payment methods, all seamlessly and securely. This not only simplifies the buying process but also boosts conversion rates, particularly in international markets.
Streamlined logistics, stock, and store management
One of the biggest challenges in eCommerce is managing stock and logistics. As you grow, minimizing errors becomes even more critical. Siroko’s new platform, developed in collaboration with Techpump, enables:
- Real-time inventory management, optimizing stock levels based on demand.
- Automation of logistics, streamlining order processing and shipping for greater efficiency.
- Centralized store control, simplifying and coordinating management across multiple sales channels.
“The automation and centralized control we have implemented are critical to our operational efficiency,” says Cristina Cecin, Siroko’s Chief Operating Officer. “With this new platform, we not only improve internal management, but also ensure that every customer receives their order quickly and accurately.”
Optimized SEO, multilingual features, multiple currencies, and an enhanced user experience
The new platform is fully optimized for SEO, enhancing product visibility and improving search rankings on Google. It also supports multiple languages and currencies, enabling a seamless shopping experience for customers globally. Furthermore, the advanced user, collection, and product management system leverages data-driven insights to deliver a highly personalized experience tailored to each customer’s preferences.
Siroko and Techpump: tailor-made technology for a new eCommerce era
This change is just the beginning. Siroko is already working on new technological advancements, including artificial intelligence for personalized recommendations and trend analysis. The goal is clear: to keep innovating and enhancing the user experience.
None of this would have been possible without Techpump, Siroko’s trusted technology partner. Their expertise in web development, scalability, and security has been crucial in bringing this custom platform to life, fully aligned with Siroko’s vision.
With this transformation, Siroko is not just moving away from Shopify but also positioning itself at the forefront of eCommerce. The new platform is 100% tailored to its needs, enabling limitless growth. And with so much already accomplished, it’s clear that the best is yet to come.
