Why are bikes so expensive?
The 2014 Specialized Tarmac SL4 S-Works used to have a retail price of around €10,000, while the 2024 Specialized Tarmac SL8 S-Works costs €14,000. The same goes for the Trek Madone, whose price has gone up from €10,000 in 2014 to €13,499 in 2024. While inflation may account for some…